What is Page rank, what are back links and why do they matter ?

First, the jargon.

Back link: this is exactly where a internet site links to your website i.e. Website X has a link pointing to your site, so your site has a back link from Web site X

1-way link: where only site X links to your internet site, but your web site does NOT link to internet site X

Reciprocal link: where two websites have swapped links so they each link to every other

Anchor text: the text/description that is associated with your link on the back link web site.

Page rank: Google's proprietary system for assigning a linkbuilding services information worth (from 1-ten exactly where ten is best) to the combined number and the quality of back links pointing to your website. Often abbreviated to "PR"

Search Engine Results Page (SERP): we use the terms "SERPs" to refer to the search engine results page, and the position professional link building services info of a internet site on it. So if a web site has a SERP of 3, it means for a certain keyword search it appears on page three of the results. Note that some men and women use SERP to refer to the position on the page, so that a SERP of three may possibly also mean the site appears at #three on the 1st page.

Check you page rank and backlinks now! Quick and effortless Page rank checking at what does it all mean?

In the on-line advertising world, Page Rank implies a lot. Escalating a website's PR is one particular of the major foci of on-line marketing.

The goal is to get as high a PR as achievable for your internet site. PR is measured by a proprietary algorithm belonging to Google. What Google does is measure the high quality of the site linking to your internet site. How does it do this? By measuring, amongst other issues, that site's PR. There is also evidence that the degree of relatedness of content is also critical. If you internet site is an e.g. Real estate site, then a back link from a web site dealing in scuba gear could not be worth considerably to you. But back links from websites that have great PR and are connected to you (e.g. by business or by region/place) are well worth pursuing. By escalating the quantity and good quality of links pointing to your site, more than time you will enhance your PR.

Note also that several other engines also use back links as part of their SERP algorithm. Some may not be as sophisticated as Google, but a lot of measure the quantity of back links in their index and use this as part of how they rank your internet site below a distinct search.

You can check your back links and page rank at how do I increase my Page Rank?

Firstly, make sure your web site has good good quality content material. Make other sites and their owners want to link to you. Then get out on the web and commence making propositions to other site owners in connected fields.

Ideally, you will get links from sites that have a greater Page Rank than yours, but this is not often achievable. What you really should look for are websites that:

Have great content material

Are relevant or connected to your web site

Have some Page Rank already (i.e. not brand new)

Also, older domains might do greater than newer domains

Some of the do nots.

Be wary of FFA (Cost-free For All) internet sites typically these do you no good and can actually do you damage as they tend to be viewed as spam sites by some engines.

Do not "spam" your anchor text make it relevant and do not overload it with keywords or repetitions.

Differ your anchor text. Use different variations or re-writes of anchor text seo link building service on distinct internet sites.

Make positive the page where your link will be placed has been indexed by the search engines. If it has not been indexed (or can't be for whatever purpose) then you will not get any benefit from it.

Make sure that the pages you spot links on have limits to the number of links listed. Single figures are perfect, but not always possible.