What is Page rank, what are back links and why do they matter ?

1st, the jargon.

Back link: this is where a website links to your web site i.e. Web site X has a link pointing to your internet site, so your web site has a back link from Web site X

One-way link: seo affiliate marketing where only internet site X links to your website, but your web site does NOT link to internet site X

Reciprocal link: exactly where two web sites have swapped links so they each link to each and every other

Anchor text: the text/description that is linked with your link on the back link site.

Page rank: link building seo Google's proprietary technique for assigning a value (from 1-10 exactly where 10 is very best) to the combined number and the good quality of back links pointing to your website. Frequently abbreviated to "PR"

Search Engine Results Page (SERP): we use the terms "SERPs" to refer to the search engine results page, and the position of a web site on it. So if a internet site has a SERP of three, it signifies for a certain keyword search it appears on page three of the results. Note that some people use SERP to refer to the position on the page, so that a SERP of three could also mean the internet site appears at #three on the first page.

Check you page rank and backlinks now! Speedy and straightforward Page rank checking at what does it all mean?

In the on-line advertising and marketing globe, Page Rank signifies a lot. Growing a website's PR is a single of the main foci of on the web marketing and advertising.

The aim is to get as high a PR as possible for your web site. PR is measured by a proprietary algorithm belonging to Google. What Google does is measure the quality of the website linking to your web site. How does it do this? By measuring, amongst other things, that site's PR. There is also evidence that the degree of relatedness of content material is also essential. If you site is an e.g. Genuine estate web site, then a back link from a site dealing in scuba gear may possibly not be worth significantly to you. But back links from websites that forum link building have great PR and are connected to you (e.g. by market or by region/place) are well worth pursuing. By increasing the number and quality of links pointing to your internet site, more than time you will improve your PR.

Note also that numerous other engines also use back links as portion of their SERP algorithm. Some might not be as sophisticated as Google, but a lot of measure the number of back links in their index and use this as part of how they rank your internet site beneath a distinct search.

You can check your back links and page rank at how do I boost my Page Rank?

Firstly, make sure your site has great quality content. Make other sites and their owners want to link to you. Then get out on the internet and begin creating propositions to other site owners in related fields.

Ideally, you will get links from websites that have a greater Page Rank than yours, but this isn't always achievable. What you must look for are internet sites that:

Have excellent content material

Are relevant or related to your internet site

Have some Page Rank already (i.e. not brand new)

Also, older domains might do better than newer domains

Some of the do nots.

Be wary of FFA (Free of charge For All) websites frequently these do you no excellent and can really do you damage as they tend to be viewed as spam internet sites by some engines.

Don't "spam" your anchor text make it related and don't overload it with keyword phrases or repetitions.

Differ your anchor text. Use different variations or re-writes of anchor text on different internet sites.

Make positive the page where your link will be placed has been indexed by the search engines. If it has not been indexed (or can not be for whatever reason) then you won't get any advantage from it.

Make confident that the pages you place links on have limits to the quantity of links listed. Single figures are ideal, but not always feasible.