HaleyHibbard464
Outreach, Information, and Identity: Why Church Signs Are Important
Though faiths differ how so when they should evangelize to others, good, well-executed signs for churches serve plenty of purposes. Don't ignore the potential of a church sign for everyone as a tool for outreach, a way to tell your congregation about upcoming events, and because the most visible symbol of a church's mission and identity. You're doing all of your community a disservice if you don't!
Here are some things to consider when considering using your church sign:
Tools for Outreach
Your church sign is an advertisement. As distasteful as that could sound, that doesn't mean it's equal to a corporate logo-- it simply means that it's a way of putting your very best foot forward to the overall population. You want people to take your church as seriously while you do: why wouldn't you want your sign to reflect that?
Though an attractively-designed sign can, in and of itself, function as a compelling reason behind people to be curious about your church, your outreach efforts could be seriously bolstered with your sign as a message board. Inspirational quotes, scripture, and invitations to events like support group meetings or community fundraisers can actually give people a concept of the mission of the church. LED signs can cycle through multiple messages at a time, providing you with a platform by which to transmit your church's message.
Information for the Congregation
Beyond informing the public about what your church can be, a sign may also become a notice for your congregation about events.
Other communications vehicles, like email, social media, or newsletters, can only achieve this much to obtain your congregation involved; signs for churches may serve as that extra reminder they need to remember important times. In the information age, it's more important than ever to make sure your community is aware of opportunities inside your church.
A Symbol of Your Identity
An indication is really a permanent fixture and as such, is a living symbol to both your congregation and also the general public of who you are, what you want to complete, and what you consider in. It's an chance to establish your identity - and also to communicate that identity to others.
There are plenty of small methods church signs can reflect your church. Is your congregation traditionally-minded, or are they more relaxed and open? What are its most important values? These aren't trivial questions. They strike to the heart of methods you connect with the city around you.
