Woolsey
The "Fun" Way to Learn Direct Response Marketing
Funny stuff... funny stuff...
Yesterday, my wife and I lost at our local brew-pub getting our burger and beer fix. When out of the blue my spouse began to laugh. I figured she was laughing at me.
Did I have something wedged during my teeth?
Would be a fry stuck to my cheek?
Turns out neither.
And when I asked my spouse why she was chuckling, she explained she felt embarrassed telling me.
Embarrassed?
I said:
"Honey, we can discuss anything. You can feel at ease saying what's in your thoughts. And that i promise to not judge you..."
So she caved, and explained she was excited American Idol was starting a new season.
American Idol?
I really didn't know this TV show was ramping back up.
So...
We finished our burgers and beer. We paid our waiter. And my spouse drug me home to catch the first episode. Good thing too... because this show is bursting like a water balloon with a lot of direct response marketing tips.
Like:
The strength of celebrity marketing:
Just look at the judges on American Idol. Let's see. You have Steven Tyler who has been the front man for just one of the most successful hard rock bands of all time. Then, you got Jennifer Lopez who needs no explanation. And lastly, you have Randy Jackson who has worked within the music biz because the dawn of the dinosaurs.
My point?
That Idol certainly uses plenty of celebrities to advertise the show.
The strength of contest marketing:
Contests are among the fastest (and most fun) methods to grow a small company. Just take a look at Idol. Sure, the ultimate goal is to win and be a famous recording artist. But what really gets contestants going is the whole idea that they're competing against everyone else.
And nobody likes to lose.
So how do you need a contest to promote your small business?
And the power of referral marketing:
Honestly, one of the things Used to do to construct my small company so it dominated a really competitive niche is... I made use of multiple strategies that drove referrals through my doors all month long
The american idol show performs this too.
Just take a look at the number of people waiting in line brought someone together... who would like to try out too. In some cases, they can brought family members.
Discuss the power of referral marketing.
There's many more marketing tips cleverly stuffed into each American Idol episode, you just need to know what to look for.
And one very last thing:
If you're seriously interested in growing your company, then most likely all you need is some more plans such as the one in this short article.
So think about this:
Where are you able to turn for additional plans like what you just read in the following paragraphs?
During my humble opinion, you need to be careful where you look for good ideas because just about everybody as well as their brother claims to be considered a so-called 'business expert'.
Remember:
Saying is a thing.
Doing is yet another.
And many of these "talking heads" haven't run their very own successful small business.
