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15 Tips for Better Website design

Through the years, the standards and expectations of the business' website have increased dramatically, and these days it's at an in history high. You've only just a few seconds to capture a visitor's interest and the website design will have a huge role; it will either entice them to hang in there or send them packin'.

The following is a little collection of web design best-practices...

   No spelling or grammatical mistakes - This will go without saying, but an internet site with spelling or grammatical mistakes can lose credibility and look unprofessional. Thoroughly spell-check and go through anything before putting it live on your website.
   Avoid long pages - Whilst some vertical scrolling is tolerable, don't make your pages excessively long. If you have a lot of content, consider dissecting it over multiple pages.

   Harsh, conflicting colours Body of the most hated steps you can take is put black text on the white background, or the other way around. There's this type of harsh contrast here that many people get headaches from looking at it. You need to make it simpler around the eye for the user, so if you're using black/white, considering playing around with different shades of grey.

   Make sure your links are visible - The consumer should be able to easily identity what is a link and what isn't. Links will commonly be a different colour in the standard text and are often underlined.

   Optimise your anchor-text on links - When you are developing a link, avoid making the link something generic like 'click here'. For example; rather then saying "For an expert business website, click here", I could say "Such and the like company can create for you personally an expert business website".

   Avoid intro pages - The more steps a person has to perform to gain access to your articles, the greater discouraging it will likely be for them. Frequently I see websites with an 'intro' page, where all it's is the brand name and an 'enter site' button. A pointless page measuring only real purpose is to make the user work harder... avoid this!

   Keep your website simple - What this means is keeping your navigation user-friendly and simple to follow, and never cluttering your site. If you have a large amount of content, break up into smaller, more manageable pieces. LESS IS MORE!

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   Make sure your logo is clickable - Most users now have burnt it to their heads that clicking the logo will send them back to the homepage, so make certain your's does this also.

   Include your contact information - There is nothing worse than the usual website that has no contact details. It should be easy for a user to obtain a your hands on you if they need to so be sure you have a contact page together with your details, along with other various direct links to that page throughout the website. Should you primarily want user's to call you, consider placing your telephone number at the top of every page.

   Avoid audio - Most user's hate going onto a website that automatically plays off a relevant video or some sort of audio. For those who have embedded a relevant video and music track, make sure it's up to the consumer to initiate it with a play button and do not force it upon them.

   Do not open new browser windows - It's seems logical that if you direct links with other sites to spread out inside a new browser window that the user won't leave your website, but there is a reason why browsers possess a back button in it. Allow the user control how links are opened... they'll return when they want to.

   Grab their attention - Like I said at the start, you've only just a few seconds to seize a visitor's attention. So whatever you have on your homepage, it must be compelling enough to make them want more. A great way to do this is with a slideshow or promotional banner of some sort. Keep the text short and to the point, and make sure you will find links towards the areas online you want traffic driven to.Also, be sure to keep your most significant information at the pinnacle and 'above the fold', as in, ensure the visitor can see it without having to scroll down. You want it to smack them hard as soon as they hop on the website.

   Simple fonts go a long way - It's easy to format your content with some new fancy font, but could it be readable? There is no reason for making the written text look prettier if the user can't read it... There is a variety of different web fonts to chose from nowadays which are simple and elegant, but still give your website that little bit of funk. A good website will probably only utilize a couple of - 3 different fonts; One to two for that headers and another for that text.

   Font size - Whilst we're about fonts... ensure that the written text is large enough so everybody can read it! Depending on the website, an inferior text might look better visually and fit in with the design better, nevertheless it will not be very easy for some people to read. I suppose it depends on your audience... if its the elderly, probably the text should be a little larger.

   Avoid flash - Flash-based websites aren't so user-friendly and may cause major headaches for many users. The sporadic flash-based banner is suitable, otherwise, cure it such as the plague.